Websites and Enhanced User Experience for the Audiology Practice
In today’s digital age, having a strong online presence is vital for any audiology practice looking to connect with patients. One of the key elements is a well-designed website. Let’s...
Content Marketing Strategies for the Audiology Industry
When it comes to digital marketing, content is king. For audiologists and hearing health specialists, leveraging content marketing strategies can be a powerful way to educate, engage, and connect with...
3 Reasons to Start a Blog for Your Hearing Practice
Hearing aid patients today expect to be educated before committing to a new hearing aid. Although education-based marketing is not new, it is now almost a must-have for hearing practices...
How to Explain Audiologist Marketing to Your Boss
Marketing used to mean marking down items and placing a half page ad in the local paper. It was a simpler time, compared to the complexities of marketing an audiology...
Engaging Content Beyond Keywords
If you were to begin to explain SEO to someone, how soon would “keywords” be introduced into the explanation? It probably wouldn’t be very long, considering that nearly every article...
Why Content Matters in a Local SEO Strategy
In the hit show Mad Men, Don Draper once said: “Advertising is about one thing: happiness. And you know what happiness is? Happiness is the smell of a new car....