Facebook vs. Google Ads
So much of marketing is decision-making. Before you can even begin developing and executing a successful campaign, you have to make some big-picture decisions about which tools will work best...
Spring Cleaning — Not Just for Your House
You are probably already planning a clean-up of your house, so why not take this opportunity to think about sprucing up your digital marketing strategy for your hearing practice? We...
Should You Hire an SEO Agency for Your Hearing Practice?
Are you considering hiring an SEO company? Have you considered reaching out to a qualified SEO, but you’re not sure if it will be worth it? If so, you’re probably...
18 Marketing Tips for Audiologists
As audiology digital marketing experts, we understand the competitive nature of the industry and best practices for growing hearing health practices. We help our clients promote their practices with digital...
Google Testing Favicons in the Desktop Search Results
Is Google on the way to destroying the distinction between paid and organic search results? Google released a new look for its online search results in mid-January of this year,...
2020 Brings Big Changes to Hearing Aid Laws
Hearing aids are one of the few important medical devices that are not usually covered by insurance, but if current legislative trends continue, that could change. When you live in...