The team at AuDseo is always looking to improve and evolve as a full service digital marketing agency for audiology practices. Since our inception, we have consistently looked to push the envelope and innovate in ways that allow our clients to improve their online presence and local search rankings. We believe in the outside-in approach to business, which means we match our services and offerings to the needs of you, our esteemed client.
As many of you know, we started with web design and search engine optimization for hearing aid practices. Shortly after, we included animations, video infographics and blogging-only packages to our internet marketing offerings. In late 2014, we started including professional content creation as part of our web design package. Most recently, we added affordable Audiology PPC services to our lineup. Affordable is the key word, as some agencies can charge as much as 50% of your pay-per-click budget to manage your PPC campaigns. We believe that giving 50% of your advertising budget to an agency makes it difficult to realize a healthy and sustainable return on investment (ROI). We also start our PPC packages @ $250 per month, making paid search an option for all audiology practices, not just the large ones with large budgets. In addition to lower agency fees, we implement dynamic text landing pages. This means we can create different messages for different advertisements and consumer segments. Creating messaging tailored to these segments leads to a higher ROI on paid advertising initiatives.
In addition to the new digital marketing services for 2015, we recently revamped our own website. We feel that the new site design represents our preferred modern web design style more closely. In addition to the new aesthetic feel, we have updated our service offering section to reflect the added options available to AuDSEO clients and partners. Take a look around and let us know what you think. Have a comment or suggestion for new services? Please send us a note and give us your feedback.
2015 represents a big year for our growing agency. We have developed new partnerships, added new clients and have grown faster than anticipated over the last 6 months. We are bullish on the future of independent audiology going forward and we hope to become an integral part of your practice’s digital strategy. If you have any questions on any of our services or your digital marketing strategy, please contact us at [email protected] or call 602-850-1526. We look forward to hearing from you.