Insights for Practice Growth
Explore articles on marketing, patient engagement, and digital strategies tailored to hearing care professionals. Our blog gives you practical tips and industry updates to help your practice thrive.
March 20, 2020
Should You Hire an SEO Agency for Your Hearing Practice?
Are you considering hiring an SEO company? Have you considered reaching out to a qualified SEO, but you’re not sure...
Nick Fitzgerald
March 3, 2020
20 Marketing Tips for Audiologists
Updated: June 12, 2024 As audiology digital marketing experts, we understand the competitive nature of the industry and best practices...
Nick Fitzgerald
March 2, 2020
Google Testing Favicons in the Desktop Search Results
Is Google on the way to destroying the distinction between paid and organic search results? Google released a new look...
Nick Fitzgerald
January 28, 2020
2020 Brings Big Changes to Hearing Aid Laws
Hearing aids are one of the few important medical devices that are not usually covered by insurance, but if current...
Nick Fitzgerald
December 20, 2019
Get Your Hearing Practice Ranking in the Local Search Results
When people use search engines for their local area, they’re most likely finding a particular business. Maybe they need to...
Nick Fitzgerald
November 26, 2019
Meet BERT, Google’s Newest Major Search Algorithm Update
Google updates its algorithms nearly every single day without much discussion or note. As recent as the end of October,...
Nick Fitzgerald
November 23, 2019
Google Rolls Out Promising New Ads Features
Google is known for being the primary channel for many online advertisers. For that reason, it has made some significant...
Nick Fitzgerald
July 30, 2019
Google Ads basics: Making sense of Keyword Match types
There is no doubt that when used properly, Google AdWords drives traffic to your website almost immediately. However, one of...
Nick Fitzgerald
July 30, 2019
Increase traffic with Off-Site Optimization
So you’ve created content about hearing loss that potential customers are looking for, and you have changed aspects of your hearing practice...