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Insights for Practice Growth

Explore articles on marketing, patient engagement, and digital strategies tailored to hearing care professionals. Our blog gives you practical tips and industry updates to help your practice thrive.
Why Content Matters in a Local SEO Strategy

Why Content Matters in a Local SEO Strategy

In the hit show Mad Men, Don Draper once said: “Advertising is about one thing: happiness. And you know what...

Nick Fitzgerald

How to Combat the Online Hearing Aid Trend

How to Combat the Online Hearing Aid Trend

The Online Hearing Aid Trend: A BackgroundIn August 2017, the Food and Drug Administration Reauthorization Act included an Over the...

Nick Fitzgerald

Benefits of Live Chat

Benefits of Live Chat

The work of ensuring better hearing health is a very personal line of work. Audiologists and hearing instrument specialists conduct...

Nick Fitzgerald

Leaving Your Social Media to a Robot?

4 Reasons Why You Shouldn’t Automate Your Social Media

and #4 is a big one As a business owner, you’ve probably been told time and time again the importance...

Nick Fitzgerald

Ignoring online review

Top 4 reasons why Review Sites should be part of your Digital Marketing Strategy

Reason #1 – Consumers trust online reviews Despite hesitation and reluctance by many small business owners, online reviews are becoming...

Nick Fitzgerald

Real SEO Success Story

Real SEO Success Story

 Real Local SEO Success Story In early 2014, Lifestyle Hearing Solutions hired AuDSEO to help them with a problem. Lifestyle...

Nick Fitzgerald

Off-site vs. On-site SEO – What’s the difference?

What is On-Site vs Off-Site SEO?

During recent conversations with marketing folks within the hearing aid industry, I have found that many are not aware of...

Nick Fitzgerald

Ares Seniors & Baby Boomers Really Online?

Think Seniors aren’t online? Think again…

Speaking with audiology and hearing aid practice owners everyday, I often come across smart, educated and otherwise savvy owners who...

Nick Fitzgerald

Does your site have duplicate content? Why this is a HUGE problem?

Why Duplicate Content may be wreaking havoc on your Audiology Website

For the many of you who have spent time researching local search techniques for your Audiology practice’s website, you have...

Nick Fitzgerald